Southpaw is a creative collective based in Sydney. Southpaw Co-Founders and Creative Directors, John McKelvey and Peter Galmes, are currently Creative Group Heads of Whybin\TBWA\Tequila – 2011 Adnews Agency of the Year – and previously were Digital Creative Directors of Saatchi and Saatchi Australia. Southpaw’s one of Australia’s most awarded creative teams for integrated work.
A brand spot to launch Toyota's Hybrid Synergy Drive technology.
The 60-second spot was shot in a single take, with no special effects or post-production.
Project for Saatchi & Saatchi Australia.
A simple and indisputably Australian truth: beer is constantly used as a currency between mates. Enter The Beer Economy. Project for Saatchi & Saatchi Australia.
Tooheys New Beer Economy has been awarded In-Book for Integrated and Shortlisted in TV - 30 seconds at the D&AD awards in London.
www.dandad.org
Southpaw collaborated with Google for Saatchi & Saatchi Australia to launch the first ever round YouTube videos for Cadbury.
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